ABOUT ME

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Who I am

Welcome to my world.

First and foremost a life enthusiast, I am an arts professional, author and urban explorer. I was born in Athens, Greece, studied in London and Florence, and try to live between countries and continents.


Here is a summary of what I do:

Curiosity about art has led me to embrace its full spectrum in my artistic practice.
I have worn many different hats: dealer, consultant, gallerist, curator, agent, photographer, writer, collector and occasional artist. I love art and it made sense to explore it from every angle.

I am the founding director of the “Artist’s Art Fair”, the first Art Fair in Greece working directly with artists.

I am the co-founder of artAZ (www.artaz.gr), a cross-cultural platform for the promotion of Contemporary Art and the first online art platform in Greece.

I am the co-founder of “9” Gallery (2014), a space for the promotion of cultural activity in Athens.

For the past 25 years I have been curating and producing exhibitions and art events for cultural institutions and commercial companies and have consulted on Art Projects & ventures internationally. I am an Art Consultant offering Art Advisory & Collection Building services. I coach artists & art businesses to help them develop their brand, launch or course-correct their careers and reach their maximum potential, fast.

Design is another area of expertise. Upon returning from the UK I launched AKD Studio – a hub for Contemporary Art & Design in Greece, focusing on the production and promotion of art, product & interior design through curated events, projects and collaborations with international designers. I have been the first to introduce designers such as Tom Dixon and Inflate to the Greek market.

My personal designs include “Alexandra Prints”, my signature line of hand-printed, furnishing fabrics collections, as well as a series of handmade furniture & design staples.

Giving back to society is one of my key values. I have conceived, founded & produced 2 Art-Charity Campaigns: “Girl Power” (Greece), in association with the Hellenic Cancer Society, to aid the battle against breast cancer, and “SURPRISE” (Greece, Ecuador), to raise awareness and funds about major social issues worldwide. More than 2000 international artists have, so far, collaborated in these projects.

I have presented my own art in numerous group & solo exhibitions and art projects and have been the honorary artist of the 13th Textilia – 
Casa Tessile exhibition at the Thessaloniki International Fair. You can find my work in galleries, shops, exhibition spaces and collections around the world.

In 2020, together with Dimitris Liossis, we launched Heart Factory – an on-going art project aiming to offer abundant love to the world.

During the covid-19 pandemic I launched the “I Support Greek Artists” campaign to actively support Greek artists during these unprecedented global circumstances.

Writing about Art & Design is something I always enjoy and, apart from the literature I create for artists, I have contributed articles and features to various publications and media outlets (titles include Marie Claire, Status, Harper’s Bazaar, Diners Magazine, Esquire, among others). I was the Arts Editor of the yupi.gr portal.

The Real Queen of Stuff” is my moniker and also the name of my blog, where I document my life, travels & thoughts.

My first book, “Greek Art from A to Z” (Key Books, October 2018), also illustrated by me, is a Public best seller. I am currently working on my next books.

Travelling & exploring different cultures are among my greatest passions and to accommodate them I am focusing mostly on location independent practices.

I am blessed with a wide network of wonderful people & exceptional professionals – this is my extended family which renders everything possible.

I believe art belongs to everyone and I believe in its power to positively transform our lives. My quest is to make it accessible to all.

Infusing art into daily life and elevating everyday living into an art form is my on-going pursuit. We only have one life and I am passionate about discovering ways to make the best of it and give back to the people and the world around me.

I am glad you are here and I hope I can add value to your life too.

All the best

Alexandra
@alexandrakollaros

Alexandra Kollaros portrait with Vraziotis artwork

My experience

Curating & Event production - 25 years
Art Advisory - 20 years
Writing - 20 years
Coaching & Consulting - 12 years

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My Tools

Curiosity

I like digging in further, discovering new grounds and possibilities, perpetually curious to learn more. There is always a “what if” inside my mind.

Honesty

I do not take on projects that I don’t believe in or work with people I don’t respect. I will always give you my honest opinion, like it or not.

Passion

My work and my life are intertwined. I am in love with what I do and pour into it the love and care it merits.

Confidence

I have a “hell yeah” mindset and never shy away from a challenge. I strongly believe in myself and trust my instincts.

Enter my world

Hello!

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